Find Duplicate Text

Duplicate records cause numerous problems for business and on top of that, it wastes a lot of efforts. For example, if a client wants to find similar records depending on the few columns to eliminate duplicates which can be benefits to reduce processing, quick decision.

Generally, fixing duplicate records is a manual process that is both tedious and costly. Unless all the details are identical, it is hard to say whether records are duplicate or not. Typically, most potential duplicates are false positives.

Database queries for duplicates will not help to find spelling mistakes, typos, changes few values or rephrasing.

This is the case when we need artificial intelligence (AI) to steps in. We can create & train machine learning algorithm using matching score to find duplicate records. Once trained, AI will predict whether or not records are duplicate or not.

AI Model can be build/trained based on customer requirement, here I will focus on Python, Amazon Elastic Search and Azure Search, we shall look at various options to:

• Match Query
• Exact search
• Percentage base score

Before you take any decision, please respond to the below questions:

• Do you have Machine Learning (Python) skill resources?
• Do you have the required infrastructure?
• Do you have post production support team that could manage and fix if required?
• Do you have skilled tester that can validate machine learning test result?

If any answer from the above question is No, don’t worry. There are powerful AWS and Azure services available which you can leverage and achieve the similar functionality. Below are the links for the services:

• Azure Search: https://azure.microsoft.com/en-in/services/search/
• AWS Elastic Search: https://aws.amazon.com/elasticsearch-service/

The relevance score of the whole document depends (in part) on the weight of each query term that appears in that document.

Here, I am sharing the Test Result I performed test using Python, Azure Search and Elastic, this will help you to take a decision which one you should choose.

To perform testing, we have rewritten the original text and added more complexity using online tools and perform testing against the original text.

	Python	Azure Search	Elastic Search
Total Test Performed	45	45	45
Top Result	36	38	44
Performance in sec	10	3-4	2-3

In the result, you can see Elastic search result is more powerful, it is able to search almost all text and also Performance is better than the other two.

Now let's focus on Elastic Search to know how we can perform a different search.

1. This AWS Elastic Search query will help to find the exact match similar to SQL like query.

SQL Query

Select ColumnName from Table where Field like ‘%Search Text%’)

Below is Elasticsearch like query:

GET /_search
{
   "query": {
      "query_string" : {
      "default_field" : "column name",
      "query" : "search query"
     }
   }
}

Executed using Browser:

http://localhost:9200/idea/_search?q="Text Query"

2. Find percentage base score rather than Relevance Score: Elastic search is capable of returning result based on the threshold defined.

GET /_search
{
   "query":{
      "multi_match" :{
      "query":"Search Query",
      "fields":[
      "ColumnName"
     ],
    "fuzziness":"AUTO",
    "minimum_should_match":"80%"
   }
  }
}

Comparison Python Model Build using Gensim Library vs ElasticSearch

Test SR#	Python Custom Result	Elasticsearch Result
Test 1	80%	Result with > 0.80% Match
Test 2	84%	Result with > 0.70% Match
Test 3	88%	Result with > 0.80% Match
Test 4	81%	Result with > 0.80% Match
Test 5	0	Not Found
Test 6	84%	Result with > 0.80% Match
Test 7	0	Not Found
Test 8	81%	Result with > 0.75% Match
Test 9	0	Not Found
Test 10	0	Not Found
Test 11	0	Not Found
Test 12	0	Not Found
Test 13	81%	Result with > 0.79% Match
Test 14	84%	Result with > 0.80% Match
Test 15	88%	Result with > 0.80% Match
Test 16	96%	Result with > 0.80% Match
Test 17	96%	Result with > 0.80% Match
Test 18	91%	Result with > 0.76% Match
Test 19	92%	Result with > 0.80% Match
Test 20	90%	Result with > 0.80% Match
Test 21	89%	Result with > 0.80% Match
Test 22	97%	Result with > 0.80% Match
Test 23	0	Not Found
Test 24	95%	Result with > 0.80% Match
Test 25	83%	Result with > 0.80% Match

Conclusion

It is very difficult to say which result is better when comparing python with Elasticsearch. My recommendation is to use Elasticsearch as it is High-Quality recommended and proven system solution in the market since many years.